Author: Brad

financial planning for Millennials

Financial Planning for Millennials: Overcoming the Fear Factor

What do you think of when you think of Millennials? The media loves to paint Millennials as “adventurous”, “risk takers,” and “thrill seekers.” But, surprisingly, when it comes to financial planning for Millennials, their behavior is anything but risky. In fact, there is evidence that, while emotions and biases play a large part in Millennials’ investment…

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Having the Money Conversation

Millennials have a tremendous advantage over their Baby Boomer parents because they are comfortable talking about money. Having grown up with social media and the internet, this generation is not as private as their parents and grandparents are, especially about subjects like money and finance. The advantage is that open conversations can reduce fears and…

5 Big Picture Things

5 Big Picture Things Many Investors Don’t Do

These simple strategies can make a big impact on your long term portfolio. Investing and finances can be overwhelming and confusing. Having so many options available, how is an investor to choose which direction to go. For those who seek to understand, it can become paralysis by analysis, where the more you study, the more…

Behavioral Investing

Behavioral Investing: Men are from Mars and Women are from Venus!

While no person falls neatly into statistical averages, as humans, we are all emotional beings and subject to all different kinds of behavioral biases when it comes to investing. There are three major ways in which men and women differ when it comes to behavioral investing. Investment Goals and Strategies: According to the Wall Street…

Yolo Retirement Goal

YOLO (You Only Live Once) So You Need A Retirement Goal

When you read through blogs or scroll through hashtags and memes on social media, there is a recurrent theme among millennials regarding the live-for-today sentiment. Whether it’s the acronym, #YOLO (You only live once) or the older, maybe not-so-cool phrase, ‘Carpe Diem,’ we are constantly reminded that we should stop worrying about the future and…